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5 HACKS TO INCREASE YOUR SOCIAL MEDIA FOLLOWING ORGANICALLY !!


Welcome back today where going to talk about 5 very different ways to grow your following organically. FREE OF COST !!



1. #ashtags- By using hashtags it allows you to grow your following by using keyword phrases that are widely use on social media. This allows for potential followers to see your content pop up on the hashtag thread. If users find the content interesting relative to the keyword phrase you use they would eventually want to know who is behind the actual content.



2. Creative Content -  By posting content that sparks emotion or forces one to have an opinion or leave an impression can go a very long way. Think about if your post was a funny parody all of those who find it funny will comment, on how funny it is. It doesn't stop there eventually there going to want to share it and the person they share it with than shares it among there friends and can partake in a viral conversation.



3. Optimize your post - 
  • Crack the Instagram algorithm: Instagram ranks posts using AI to decide which posts will appear first in users’ feeds. Posts from people who appear to be “friends or family” are ranked higher than random posts. So you need to DM, like, or comment on the posts of your intended audience.

Instagram also ranks those posts that are relevant or interesting to a user higher than others. And newer posts get priority in Instagram’s algorithm. 

So, what does that mean for you? You should post consistently. To come up with fresh content ideas, study the user behaviour of your target audience and then create content which is relatable. 

  • Optimise visual content: Your Instagram content needs to be high-quality and optimised for size and duration (for videos). To create attractive visual content for free, you can use professional-grade editing tools. You can use filters and overlays to up the glam quotient of your images.

Keep in mind that images need to conform to Instagram’s recommended sizes: 1080px X 1080 px (for square images), 1080px X 608 px (for landscape images), and 1080px X 1350 px (for square images). 

If you’re uploading IGTV videos, limit their duration to 15 minutes. Their file format should be MP4 and cover photos should be in .jpg or png formats. It’s best to maintain their aspect ratio at 9:16 and resolution at 720 pixels or above.

  • Post during optimal times: Instagram Insights can help you build a comprehensive buyer persona for your Instagram followers. Using it, you can discover the most active times of your followers. You might have to switch to a Business account to access Instagram Insights.

Influences and content creators have it easier owing to Instagram Creator accounts. They can discover the best posting times by studying the graph for "When Your Followers are on Instagram." NEED HELP WITH SOCIAL MEDIA MARKETING FEEL FREE TO REACH OUT TO US ROYALL MARKETING


4. Collaborate with influencers in your field - It is vitally important to do so a collab allows you to share the spotlight. Make sure the business or person your doing it with is in the field of your business or has the target market your looking into in gauge with. But most importantly your fans will than join forces giving both the parties mutual benefits. You can go live together, Published a course, Blogs.



5. KEEP YOUR AUDIENCE ENGAGE !!!

So, you’ve figured out Instagram’s algorithm, created eye-catching visuals, and posted at the correct times. Are your engagement numbers still not as strong as you’d like? 

That could mean that your content lacks flavour. Your followers are either ignoring or dismissing your content. You need to step on the accelerator. You need great ideas that’ll make your followers sit up and notice your content. If you’re having a creative block, you can get inspiration from these ideas:

Instagram Stories

You can tell your brand’s personal story through Instagram Stories. Stories are more of an impact than still images and they don’t crowd your followers’ feeds. If you own a Business account and have 10K+ followers, you can add a “swipe up” to your Stories and redirect traffic to your website. Stickers in Stories can further improve engagement.

Instagram Live

As the name implies, Instagram Live is for live videos. They are a great way to land at the first position in your followers’ Story section. Live videos look candid and engage viewers for longer. For live videos, you can include interviews, product demos, and Q&A with your viewers. Just remember to have a basic script and format in hand to avoid goof ups. 

Instagram TV (IGTV)

Similar to Stories, IGTV is for longer videos with cover photos. You can use them to do promotions and influencer takeovers. There are many free sophisticated movie-making apps like iMovie and FilmoraGo that you can use to shoot delightful videos. 

Contests and Giveaways

Contests and giveaways are clever strategies to get new followers. You can instruct contest entrants to tag their friends and/or to follow your page. Your brand can get more visibility and your followers can win cool goodies in return. 

Image via Instagram

Sneak Peeks

You can involve your audience in your journey by posting behind-the-scenes videos and bloopers. You can even create buzz about upcoming events and products by posting teasers about them.

User-Generated Content

User-generated content is a great way to improve your brand awareness. It costs nothing and has huge engagement potential. You can craft a branded hashtag and encourage your followers to follow it and add it to their posts. This way, you can gather a lot of valuable content that can be reposed in your Stories.

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Coming up Next Top Articles: Facts on the Stats – Social Media Marketing During the Stay-at-Home COVID Crisis

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Author: Jay

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Location: New York, NY, USA

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